Abacwaningi nabathengisi bazi kahle indlela yokuhlaziywa kwe-SWOT, kodwa kuvela ukuthi le nqubo ibuye ifanele ukuhlolwa komuntu siqu. Nansi indlela yokwenza ukuhlaziywa kwe-SWOT, ukuthi yiziphi amandla ayo nokuthi indlela engasiza kanjani ekufezeni umgomo, futhi sizoxoxa.
Kuyini ukuhlaziywa kwe-SWOT?
Ngaphambi kokuthi uqonde ukuthi ungakha kanjani ukuhlaziywa kwe-SWOT matrix, udinga ukuqonda uma le ndlela izosebenza. Ekukhangiseni, i-matrix ye-SWOT yenziwa ngokuhlaziya imisebenzi yebhizinisi, lapho umkhiqizo omusha ulethwe emakethe noma lapho uhlola imigqa ekhona yokuthuthukiswa kwenkampani. Le ndlela izokuvumela ukukhetha isiqondiso esihle kakhulu sentuthuko, ngaphandle kokuhlangenwe nakho okuhlangenwe nakho, okuyinto ezosindisa izinto kanye nezinsiza zabantu.
Futhi yini engasiza ukuhlaziywa kwe-SWOT yomuntu siqu? Empeleni, kunoma yikuphi. Ekuphileni kwansuku zonke, sivame ukwenza izinqumo eziyinkimbinkimbi, khetha phakathi kwemibono emibili ekhangayo, njll. Kulesi simo, indlela yokuhlaziywa kwe-swot ingafika kahle. Uma ucabanga ngakho, sivame ukusebenzisa le ndlela yokuhlaziywa empilweni yethu, asiqedeli nje. Ngokuvamile lokhu kungenxa yokungazi ngokuyinhloko yendlela.
Ungakwenza kanjani ukuhlaziywa kwe-SWOT?
Eqinisweni, ukuhlaziywa kwe-swot kuwuhlolo lokuphutha kanye nezinzuzo zomuntu ngamunye (isimo, izimpahla). Futhi ku-matrix kuboniswa izinsongo nokuthi kungenzeka ukufeza umbono. Eqinisweni, igama le-swot liqukethe izinhlamvu zokuqala zamagama we-matrix ezimele - Amandla, Ubuthakathaka, Amathuba, Ukuphatha. Isikhathi sokuqala leli gama lisetshenziswe ngo-1963.
Ngakho-ke, uqhuba kanjani ukuhlaziywa kwe-SWOT? Okokuqala, udinga ukuqonda ukuthi yini ofuna ukuyithola njengomphumela. Isibonelo, udinga ukukhetha esinye sezikhala ezihlongozwayo. Khona-ke kumelwe uhlole yonke imisebenzi ehlongozwayo. Uma udinga ukwenza ukuhlaziywa kwe-SWOT komuntu (isibonelo, udinga ukucacisa indlela efanele kakhulu yentuthuko), kufanele uhlole izimfanelo zomuntu onentshisekelo kuye. Manje sidinga ukudala i-SWOT yesimati. Bhala phansi zonke izinzuzo, amaqhinga, amathuba kanye nezinsongo. Iphuzu lokugcina kufanele kufingqiwe, ukudweba iziphetho kusukela kolwazi olutholiwe. Ake sihlolisise indlela yokuhlanganisa i-matrix ye-SWOT ukwenza ukuhlaziywa komuntu siqu ukukhetha isiqondiso esihle sokuthuthukiswa okuqhubekayo.
- Ake siqale ngezici zakho ezinhle. Bhala phansi konke ongakuqonda ngaleli phuzu. Bhala phansi wonke amakhono akho, konke okukuhle. Qaphela imfundo, izifundo ezengeziwe. Ungashiyi izimfanelo zakho eceleni - mhlawumbe ungumngane omkhulu noma umhleli omkhulu. Khumbula impumelelo yakho, eyaziqhenya ngokukhethekile. Yisho amanani, okubaluleke kakhulu kuwe, imibono ongathanda ukuyidlulisela kwabanye abantu.
- Manje bhala ngobuthakathaka bakho - qiniseka wena ngokwakho, kodwa ungaqapheli. Mhlawumbe uvame ukuvilapha, kodwa uma ubhekene nomsebenzi othakazelisayo futhi onzima, usebenze futhi wenze umsebenzi "ngokuphelele." Noma uzwa ukucindezeleka ngempela lapho ukhuluma nabanye abantu efonini (ukuxhumana komuntu siqu, ukukhuluma komphakathi), zama ukunqoba ukwesaba kwakho, kodwa kuze kube manje akukho lutho oluphume.
- Isinyathelo esilandelayo ukuhlola amathuba akho wangempela. Bona ukuthi yini ongayinikela entsha, ngabe umsebenzi wakho uzoba yini okudingekayo. Isibonelo, unqume ukuhlanganyela ebucikweni obubukwayo, kepha lokhu sekuvele kwahlolwa izikhathi eziyinkulungwane ngu-Impressionists abalandeli be-Vrubel. Ngakho-ke, funda imakethe bese uhlola ukuthi umqondo wakho uwukuphi okusha, okuzobe kuthakazelisa ithalenta lakho.
- Isinyathelo esilandelayo ukuchaza amandla akho uma ufinyelela umgomo othize. Mhlawumbe unabajwayele ukuthi ungawasebenzisa ukufeza umgomo wakho. Noma uyazi ubuthakathaka bomncintiswano wakho, ongayiphendula. Mhlawumbe ubona ngokucacile insimu engekho umuntu ohlala kuyo (isibonelo, eRussia ubuciko-idwala luyisiqondiso esisha, esakhiwa ngamaqembu ambalwa kuphela). Amathuba akho angeke ahlangane nokusebenza okucacile kokudala, ungabheka imisebenzi yenkampani osebenza kuyo, mhlawumbe ungayinikeza into entsha.
- Manje udinga ukuchaza izinkinga ozibonayo uma uthuthuka kwesinye isiqondiso noma esinye. Bheka, ngubani noma yini engakunikeza ukuphikisa kwangempela. Kungaba abantu abathile noma izimfanelo zakho.
- Ngemuva kokuthola lonke ulwazi, udinga ukuhlaziya, ukuthuthukisa izindlela zokulwa nabathengi bakho.
Indlela yokuhlaziywa kwe-SWOT kusetshenzisiwe, kulokhu ngaphandle kwe-matrix ejwayelekile, kubalulekile futhi ukufaka izibikezelo esikhathini esizayo - izenzo ezenzekayo zabancintisana, ukusabela kwabantu abaseduze (abathengi), njll.