Thenga ikhofi yekhofi kumshini ovotelayo uye waba ibhizinisi elijwayelekile. Kulula futhi kulula. Emishini edayiswayo awukwazi ukuthenga iziphuzo kuphela kanye nokudla okulula, kodwa futhi nezimpahla nezinsiza ezehlukene - amadiski, ama-lens othintana nabo , izinto zokuhlanzeka, izicathulo ezikhululekile, izibopho ngisho nama-"huskies" ekuxhumaneni nomphakathi, ukugcoba, ukuphunga, ngokuvamile - cishe konke. Ikusasa, lapho umthengi exhumana nemoto, futhi hhayi nge-seller bukhoma, ufikile. Kodwa ngemuva kwezibhamu namanje abantu bangempela - "abadayise" abomabhizinisi.
Vending - kuyini?
I-Vending iyimboni encane yebhizinisi laseRussia. NgesiNgisi, isenzo sokuthengisa sisho "ukuthengisa." Ukuvota ukuthengiswa kwezimpahla nezinsizakalo ngokusebenzisa amadivaysi. Abantu abahlala e-USSR, kaningi benokukhumbula isikhumbuzo soda kwimishini yokuthengisa - i-vending yayivele ikhona ezinsukwini ze-Soviet Union, kuphela eyayikelwe esikhathini se-perestroika.
Ngonyaka ka-2000, ukuqhuma kwangempela kwezabelo kwaqala - ngokuthuthukiswa kobuchwepheshe, amathuba amasha osomabhizinisi avela. Emashumini amabili eminyaka edlule, ukuvota eRussia kuye kwanda ngokushesha, futhi kusengakafiki ezingeni lasentshonalanga. Ngakho-ke, abantu abaningi bacabanga ukuthi bangasungula kanjani ibhizinisi elidayiswayo, ukuthi baqale kuphi nokuthi yiziphi izinto ezibucayi okufanele zicatshangelwe.
Imikhiqizo nokuqeda ukuhweba ibhizinisi
Njenganoma yiluphi olunye uhlobo lwebhizinisi, ibhizinisi kumishini yokudayisa inezinzuzo zayo nemigodi. Izinzuzo zebhizinisi elivotayo:
- Kulula ukuphatha:
- faka idivaysi yokuthengisa endaweni enezimoto eziphakeme;
- gcwalisa imikhiqizo ethandwayo;
- isevisi njalo futhi uqoqe imali;
- awudingi ukuxhumana ngqo namakhasimende.
- Umsebenzi 24/7 - umshini wokuthengisa othengisa ngempahla uthengisa amahora angu-24 izinsuku ezingu-7 ngesonto. Kunezinto ezimbalwa zokuthola imali ezinikezela ngale ndlela ngaphandle kwezindleko zabasebenzi ezengeziwe.
- Ungathengisa noma yini - izithelo ezintsha noma ubuchwepheshe bamuva. Into eyinhloko ukukhomba ngokufanele izidingo zamakhasimende angakhona.
- Asikho isidingo sokukhangisa njalo.
- Asikho isidingo sokugcina abasebenzi abakhulu.
- Isikhala esincane sokudayisa - izindleko ezincane zokuqasha.
- Umshini ovotelayo usebenza ngokuyisisekelo "semali yokuqala - bese izimpahla", ezingabandakanyi ababolekisi nezinkinga ngokudluliswa kwe-assortment yokudayiswa.
I-Vending iyindlela elula yokungena nokuhola ibhizinisi. Kodwa kunamaphutha athile kuleli bhizinisi:
- Umshini wokuvotela kuyindlela yokwephula. Khona-ke kufanele usebenzise imali ekulungiseni, futhi uma ihluleka ngokuphelele ngaphandle kokukwazi ukuyilungisa - thenga noma uqashe entsha.
- Ukuchithwa kwempahla. Enye yezinkinga ezivamile abanikazi abaningi bebhizinisi elivame ukubhekana nazo. Akunakwenzeka njalo ukuqinisekisa ukuphepha komshini.
- Ubusela. Ngokuqhubekayo, osomabhizinisi babhekene nale nkinga - abaphangi baye bafunda ukukhipha imali emishini yokuthengisa. Ngakho-ke, kufanelekile ukuphazamiseka ukukhetha indawo lapho ukuhlolwa kwevidiyo kuzokwenziwa khona.
- Izinkinga ezingenzeka ngegesi namanzi. Ziholela ekusebenziseni "umthengisi" ozenzakalelayo.
- Ukuxhomeka okuphezulu endaweni. Ukukhetha okungaphumeleli kunganciphisa inzuzo ebalulekile.
Noma yiliphi ibhizinisi linamathuba alo namaphutha. Ngendlela efanele yebhizinisi, ukuthengisa imali kungaletha imali enhle. Ukuze ungene ku-jet, udinga ukhetha kahle izimpahla noma amasevisi azotholakala kumshini. Futhi kulokhu, izinhlobonhlobo zezinketho emakethe yemishini yokuthengisa ayinamkhawulo.
Izinhlobo zemishini yokuthengisa
Ubuchwepheshe obusha obunikezayo buthuthukisa le makethe ngesivinini sokukhanya emhlabeni jikelele. Uma nje nje nje ungabona imishini eminingi ngeziphuzo ezishisayo / ezibandayo nokudla okulula, manje manje ungathenga cishe yonke into emshini ovotayo kuze kufike ezinkalweni eziphilayo. Yebo, e-China, lapho amaqabunga eya khona isidlo sakusihlwa, lokhu kuvamile. Futhi eMoscow, kusanda kuvela imishini yokuthengisa, lapho ungakwazi khona, ngaphandle kokunyathelisa isithombe esivela ku-Instagram, futhi uthenge i-husky. Ubani ongathandi ukuthatha izingozi, angabheka izinketho ezibonisiwe.
Imishini yokuvota yeziphuzo
Imishini yekhofi edayiswayo ayitholakali kuphela labo abafuna ukuzivuselela ngekhofi, lapho zonke izindawo zokudlela ezivaliwe zivaliwe, kodwa futhi nabantu abahamba phambili. Imishini yekhofi edayiswayo inikezwa ngokuhlukahluka: i-espresso, i-moccasino, i-cappuccino, i-latte, ukukhetha okukhulu - okungcono. Kukhona ukubeka umshini onjalo endaweni efanele, ungathola inzuzo ezinzile.
Ukuhweba ibhizinisi lolu hlobo kunenzuzo ephezulu - uphawu lokuphuza lufinyelela ku-500%. Lokhu kusebenza ekomishi nasetizeni. Iziphuzo ze-carbonated emishini yokuthengisa zivame kuphela ezindaweni eziseningizimu. Kunezinye izinketho zokuphuza:
- amaju;
- i-oxygen cocktails;
- ubisi obisikiwe;
- iziphuzo ezidakayo
Ukuncintisana
Ukuhweba ngokuthengisa akuyona nje itiye, ikhofi kanye nesoda. Ngokuvamile emshinini owodwa wokuvotela ngeziphuzo ungathola ukudla okulula:
- Ama-Chocolate.
- Amakhukhi.
- Ama-Chips.
- Izinti zamahhashi.
- Abaqashi.
Kukhona imishini eminyene yokuma, kodwa, njengomthetho, ifakwe eceleni kweziphuzo. Lezi zimoto zinesidingo esikhulu:
- ezindaweni zokulinda (izikhumulo zezindiza, iziteshi zezitimela);
- izikhungo zemfundo.
I-Aquavending
Umshini ovotayo wokudayisa amanzi ungatholakala emadidini amaningi asezindaweni zasemadolobheni. Amanzi okuphuza anikezwa ukuba athole iziqukathi ezingu 6, 8, 19 amalitha. Kudivayisi efanayo ungakwazi ukuthenga amabhodlela, amancane nezinkulu. Emazweni aseNtshonalanga, lesi siqondiso sebhizinisi elivotelayo seliye lasakazeka, eRussia kukhula. Kunconywa ukufaka amadivaysi anjalo ezindaweni ezilele abantu abaningi.
Umshini wokuvota wokudla
Imishini ezenzakalelayo, lapho ungathenga khona isidlo sakusihlwa esilungisiwe, isangweji, i-pizza, imiqulu iyathandwa:
- emahhovisi lapho kungekho igumbi lokudlela;
- emayunivesithi;
- eziteshini nasezindiza zezindiza.
Imikhiqizo yokuthengisa ikhona ekupakethe okuphambene nomshini, umshini ugcina izinga lokushisa lika-4, okukuvumela ukuba ugcine uphelile. Njengomthetho, kumadivayisi anjalo kukhona i-microwave enamandla yokufudumala. Ibhizinisi elidayiswayo lokuthengisa ukudla eRussia liqala ukuzuza umfutho, linamandla amakhulu. Isibonelo somdayisi wase-Ural u-Igor Baibulatov wabonisa lokhu: wayesebenzisa insizakalo yokuhweba ngemishini ngokuzenzekelayo, athuthukise inethiwekhi yakhe futhi esevele ethengisa i-franchise.
Imishini edayiswayo yokudayiswa kwezimpahla zecucu
Amadivaysi okuhweba okudayiswa kwezimpahla zetekisi angahlukaniswa zibe izinhlobo ezimbili:
- Ama-maxi. Kuhloswe ngezindawo ezinokuphazamiseka okuphezulu.
- Amakhompyutha. Usayizi omncane, njengombuso, awulethi inzuzo enkulu, efakwe esikhundleni sokuthi kube lula - isibonelo, emaholidini e-reception.
Imishini edayiswayo yokuthengisa i-chewing gum ingenye yemishini yokuqala yokuvota yokudayisa impahla. Manje i-assortment cishe ihlukene:
- Ama-Chocolate;
- i-lens;
- amaselula kanye nokuningi okuningi.
I-Automata yokunikezwa kwezinsizakalo
Ububanzi bezinsizakalo umshini wokuthengisa onganikezayo uyakhula. Abanye babo:
- ukuhlalisa izihlalo;
- izithombe zamadokodo futhi uphrinte izithombe kusuka ezenhlalo. amanethiwekhi;
- imishini yokukopisha;
- ama-telescopes nama-binoculars (adumile ezindaweni zokuvakasha);
- izikhumbuzo zokuthola izinkokhelo.
Imishini ejabulisayo
Imishini yokuthengisa imishini itholakala emahholo ama-cinema, ezindaweni zokuzijabulisa nezinye izindawo zokuzilibazisa. Izinhlobo zokuzijabulisa abazinikela zihlukahlukene:
- iqiniso langempela;
- imidlalo yevidiyo;
- i-karaoke;
- "Thatha" amathoyizi, njll.
Yikuphi ibhizinisi elivimbelayo elinenzuzo kakhulu?
Ungayisebenzisa kanjani ibhizinisi elidayisayo ukuze ulethe inzuzo enkulu? Inzuzo yemishini yokuthengisa ixhomeke ezintweni eziningana, ngakho kunzima ukuphendula ngokungaqondile umbuzo wokuthi umshini othengisa imali uyinzuzo kakhulu. Ukuze uthole imiphumela ephezulu, kunezici eziningi ezidingekayo:
- Indawo (iningi elinethonya lentengo yebhizinisi elidayisayo - uma imishini efakwe endaweni enezimoto eziphezulu kanye nesidingo semikhiqizo / isevisi, inzuzo iyodlula esikoleni).
- I-supply-demand demand ratio - isibonelo, idivayisi okuzenzakalelayo yokubuyisela amadivayisi eselula esikhumulweni sezindiza lapho kuneziteshini zokushaja mahhala, ngeke neze kube nenzuzo.
- Ukukhethwa kokukhokha, ukheshe noma ikhadi, kunikeza inzuzo.
- Ukuyingqayizivele kwesiphakamiso - uma uthola "okusha nokungafundiwe", kodwa kudingeke, impumelelo ibuye iqinisekiswe.
Ungaqala kanjani ibhizinisi elivotayo?
Njengokuqaliswa kwanoma yiluphi uhlobo lwebhizinisi, ucwaningo lokuthengisa nokuhlela kuyisihluthulelo sempumelelo. Kunezindlela eziningana zokuqala ibhizinisi elivundisayo - ngayinye inezinzuzo nezinkinga zayo:
- Kusukela ekuqaleni, ukuthenga ngokuzimela imishini kanye nezimpahla zokuthengisa. Lesi simo sinikeza ukuguquguquka okuphezulu - ungaqala ngemishini embalwa futhi ukwandise ngangokunokwenzeka. Kule ndlela, kuzotholakala umzamo omkhulu - ngaphezu kokuthenga umshini nokuwugcwalisela, ukufuna nokuvuma ekubekeni (kepha ungakwazi ukuthenga imishini yokuthengisa evela kumsakazo ohlinzeka isikhala).
- Ukuthenga ibhizinisi elikhona. Noma kunjalo, kubalulekile ukunquma ukuthi kungani umnikazi efuna ukuyithengisa. Ucwaningo olunzulu lwezomlando ebhizinisini ludingeka, kufaka phakathi ukuhlola ama-akhawunti, ukuhlola imishini, ukuhlola izinkontileka ezikhona, nokucwaninga ngezinkinga ezikhona.
- Ukuthenga i-franchise kuyindlela elula yokungena ebhizinisini elidayisayo. I-franchise inikeza inzuzo yemodeli yebhizinisi eliqediwe. Njengomthetho, ngaphezu kwemali ye-franchise ekuqaleni-up, i-franchisor ithatha iphesenti yenzuzo (izinkokhelo).
Indlela yokubeka umshini wokuthengisa
Kungakhathaliseki ukuthi iyiphi indlela yokuqalisa ibhizinisi lomthengisi ayikwazanga ukukhethwa, ukufakwa kwedivaysi yokuhweba kuyinakugwema. Ngalokhu udinga:
- ukubhalisa i-IP noma i-LLC;
- thola indawo yomshini ovotayo;
- uphetha isivumelwano sokuqashisa;
- ukhethe futhi uthenge idivayisi yokuhweba;
- ulethe futhi ufake.
Futhi ukufakwa kwedivaysi yokuhweba kuyadingeka ukuba:
- irekhodi lezempilo lomsebenzi osebenzela imishini;
- izitifiketi zemikhiqizo (ikhishwe abathengisi).