I-brand eyaziwayo emhlabeni uGiorgio Armani SpA, eyasungulwa e-Italy ngo-1975, igxile ekukhiqizeni izingubo zamadoda, abesifazane nezingane, kanye nezicathulo, izesekeli namafutha. Eyasungulwa abangane bakhe uGiorgio Armani noSergio Galeotti. Emashumini amabili nje kuphela, le nkampani yanda kakhulu ngobukhulu benkampani yomhlaba wonke eyinqobe yemfashini. Abadali bomkhiqizo odume emhlabeni wonke bangamaphayona ekuhlanganiseni kwenkampani. U-Giorgio Armani SpA okwamanje umelelwe imikhiqizo eminingana, phakathi kwayo indawo efanelekayo ehlala yi-brand Armani Jeans.
Izambatho ze-Premium
Umklami oyinhloko we-fashion house Armani, ongumsunguli wayo, hhayi isikhathi eside esidlule ukugubha iminyaka engamashumi ayisishiyagalolunye. Ngokumangalisa, lo muntu onethalente akakwazi ukugcina kuphela ukufunwa, kepha futhi ukubeka ithoni yefashini yomhlaba. U-Giorgio Armani uhlale ekulungele ukujabulisa abalandeli bakhe ngemibono emisha, ayenayo emakhakheni nasezihlotsheni zokuhlobisa. Ekuqaleni kweminyaka engamashumi ayisishiyagalolunye, umklami wefashini wayebhekwa njengenye yezinkampani zokuhamba phambili emhlabeni wonke. Isandla somqhudelwano uGiorgio Armani walahlekelwa kuphela ngumklami wezakhiwo zobuKristu Christian Dior . Futhi nanamuhla inkosi iyaqhubeka nokudala ubuciko obuhle, ngokulandela ifilosofi yakhe, isisekelo sayo esikunethezeka kanye nobuhle.
Kodwa-ke, isimanje senza izinguquko zayo, lapho umklami wemfashini ephoqelekile ukuba asabele uma efuna ukuhlala ethandwa futhi efuna. Isifiso sabesifazane banamuhla besimfashini ekuziphatheni nasezingeni eliphezulu ekugqoke izingubo eziphefumulelwe uGiorgio Armani ukwakha umugqa ohlukile wezingubo, izicathulo nezesekeli kubantu abasha - uphawu lokuhweba u-Armani Jeans. Izambatho ze-Armani Jeans zenzelwe amantombazane namantombazane abakhonza isitayela sika-Armani, kodwa izingubo ezihle kakhulu azikahle zilungele. Izilaleli ezihlosiwe ze-Armani Jeans yibesifazane namadoda aphakathi kweminyaka engu-18 no-30-35.
I-Armani Jeans iqoqo yizingubo, amabhantshi, amajazi, izicathulo kanye nezikhwama ezenziwe nge-denim. Ukusetshenziswa kwalesi sakhiwo kwenza kube lula ukunciphisa intengo yemikhiqizo, okwenza itholakale kubantu abasha. Intando yeningi ayikho amanani ahlukene kuphela, kodwa nesitayela. Noma kunjalo, ungacabangi ukuthi ngenxa yale mfanelo iye yahlupheka. Uphawu lwe-Armani lugxila kwisimiso esiyinhloko - noma yini okumelwe yenziwe ngokungafanele!
Amaqoqo amasha abesimame abamba ngentando yeningi. Izigqoko, izinwele, izigqoko, izingubo zangaphandle, amabhulukwe, i-jeans, imikhiqizo yangempela yesikhumba kanye ne-Armani Jeans izingubo zikuvumela ukuthi udale izithombe eziphathekayo nganoma yisiphi isenzakalo. Intombazane ngayinye inethuba lokuthatha izicathulo ezifashisayo nezesekeli, kuhlanganise nezigqoko.
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Yiqiniso, iJeans iyona isici esiphezulu se-Armani Jeans. Ukukhethwa kwamamodeli okuhlongozwa ngumklami odumile kukhulu kakhulu. Umklami uye wasuka ezinhlobonhlobo ezivame ukuvunyelwa, okubonakala kubangele abaningi. Ukunakwa okukhethekile kufanele kuhokhwe kuma-jeans we-cut free, lapho ungena kuzo zombili izamukeli ezisemthethweni nama-nightclub. Ziyahambisana ngokugcwele nezingodo ze-Armani Jeans, nezicathulo ezihle kakhulu emgqeni . Kukhona futhi i-jeans encane eqoqweni, eligcizelela ngokuphelele ukuvumelana kwemilenze yamantombazane. Abathandi abathandekayo badonsa ama jeans banokuningi okwenzayo ukukhetha.
Ngaphandle kwemibala emnyama, eluhlaza okwesibhakabhaka nohlaza okwesibhakabhaka, umklami unikeza i-jeans yembala ekhanyayo. Izindlela ezinjalo ziyisixazululo esihle kakhulu ekwakheni amasethi asehlobo kanye nehlobo. Ngokuqondene nokuhlobisa, uGiorgio Armani usebenzisa umphumela wokukhwabanisa okukhanya, ukufakwa kwesigqoko sombala ohlukile, izinsimbi zensimbi nezibopho.
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