Imfihlo kaVictoria - enye yemikhiqizo edume kakhulu futhi ebonakalayo yokukhiqizwa kwezingubo zabesifazane, izingubo zangaphansi nezingubo zangasese. Yonke imikhiqizo yayo inekhwalithi enkulu, idizayini ezithakazelisayo nezokuqala nokubukeka okukhangayo.
Umlando we-Secret of Victoria
Umlando we-Victoria Secret brand ulula futhi ulula, kodwa ufanelwe ukunakekelwa. Kwaqala ngendaba yebhanal yothweswa iziqu sikaStanford uRoy Raymond kumfazi wakhe osanda kushada. Ngemuva kokuba le nsizwa ishada, yafuna ukwethula umthandi wayo ngezingubo zangaphansi ze-sexy futhi yahamba ukuyothenga. Phakathi naleso sikhathi, imikhiqizo eyethulwa ezitolo zamakhasimende ayizange imjabulise nhlobo, njengalapho yangaphakathi kwe-salons ayivakashele.
Ethukuthele, uRoy Raymond wanquma ukuqala isitolo sakhe futhi aqaphele kuyo imikhiqizo eyisitayela ne-sexy yabesifazane banamuhla bemfashini. Umkhiqizo wokuqala we-Victoria's Secret brand wavulwa ngo-1977, futhi yonke imiklamo yayo yokubhala yayenziwa ngesitayela se-Victorian era. Igama layo linikwe egameni leNdlovukazi uVictoria, owafaka isandla esikhulu emlandweni wemfashini yezwe futhi wayedume ngothando lwakhe ngezinto ezinhle kakhulu ze-wardrobe.
Izimfihlo zezingelosi zikaVictoria
Ngomkhiqizo we-Victoria's Secret uphupha ukusebenzisana namamodeli avela emhlabeni wonke. Amantombazane abaya esikhwameni sezingubo, izingubo zangaphansi zangaphansi noma izithuthuthu zalomkhiqizo, ngokushesha aziwa futhi aziwa emazweni ahlukene futhi, ngaphezu kwalokho, athola amanani amakhulu njengomvuzo. Izithombe eziningi zeVictoria's Secret emva kwesikhashana zikhona ohlwini lwabantu abacebile kakhulu, abanethonya kakhulu nabakhokhelwayo kakhulu emhlabeni, ngakho-ke isifiso sokubambisana nalesi brand emantombazaneni asicimi.
Kuze kube manje, edume kakhulu futhi ethandwa phakathi kwezingelosi yizi-supermodel ezilandelayo:
- Behathi Prinslu;
- Alessandra Ambrosio;
- Ama-Silita Ebanks;
- ULily Aldridge;
- UMarisa Miller;
- Miranda Kerr;
- Adriana Lima;
- I-Candice Swainpole;
- UHeidi Klum;
- UGisele Bündchen.
Imfihlo YaseVictoria - bonisa 2017
Ukubonisa iqoqo elisha lomkhiqizo onyakeni ozayo kubanjwe ekupheleni konyaka owedlule futhi umcimbi omkhulu futhi okhangayo, okulindeleke ngokulangazela ngabathengi bokuhle, ochwepheshe bezemfashini kanye namamodeli avela emhlabeni jikelele. Umbukiso wenziwa ngesimo sobukiso, odlalwa izinkanyezi ezidumile kakhulu ngama-hits amasha kanye nemikhiqizo. Amantombazane anenhlanhla ngokwanele ukuhlanganyela kulo mcimbi, avuke ekuseni ngokulandela isimo esisha futhi athole udumo lomhlaba wonke.
I-Victoria Secret Show 2017 yaqhutshwa ngoNovemba 30 eParis. Ngalolu suku enkundleni yezemidlalo izibonelo ezinhle kakhulu futhi ezihle kakhulu emhlabeni wonke zazikhanya, kuhlanganise nobuhle baseRussia u-Irina Sheik, owabe esalindelwe izibulo ngaleso sikhathi. Ingelosi eyinhloko yalowo mcimbi kwakuyisibonelo esikhulu saseMelika uJasmine Tux. Unelungelo lokuphuma emphakathini ngeBri Night Night ebalulekile, ebiza imali engaphezu kwezigidi ezingu-3 zamaRandi. Kwakhiwa amatshe angaba ngu-9 000 amatshe ayigugu namahora angu-700 okwenza lokhu.
Umkhiqizo we-Secret of Victoria
I-Secret Secret yenkampani igxile ekwakhiweni kwezingubo zangaphansi nezingubo zokugibela. Phakathi naleso sikhathi, kuhloswe komkhiqizo kunezinye izakhi zesigqoko sesigqoko sesifazane, isibonelo, izingubo ezinhle. Zonke zazo zenzelwe amantombazane amancane namancane, kepha abanye abesifazane asebekhulile nabo bakhetha imikhiqizo yabo.
Umswakama we-Victoria Secret
Ngo-2016, abameleli abamele lo mkhiqizo bamemezela ukuyeka ukukhiqizwa kwezigqoko zokugeza, okwakungumshayeli wangempela kulabo abalandeli balo mkhiqizo. Ama-swimwear ahlukile futhi ahlanganisiwe uVictoria's Secret uhlale ejabulela ukuthandwa okungavamile phakathi kwabesifazane abaneminyaka yobudala obuhlukile ngenxa yezinzuzo eziningana uma kuqhathaniswa nemikhiqizo yezinye izinkampani ezifanayo, isibonelo:
- izinto eziphezulu zekhwalithi kanye nokusebenza kahle kwemininingwane yonke. Konke lokhu kunikeza umnikazi we-Victoria's Secret swimsuit induduzo enkulu nokuzethemba;
- design stylish futhi ekhangayo, imibala ekhanyayo;
- okungajwayelekile. Ngakho-ke, izinto ezivela kuzo izikebhe zokugeza, azigcini isihlabathi ngokwabo futhi zimile ngokushesha;
- ukuqina. Le mikhiqizo ingasebenzela isikhathi esingaphezu kwesisodwa, ngaphandle kokulahlekelwa ukubonakala kwayo futhi ingakali ukukhanya;
- izindlela ezehlukene zokulungisa izibopho. Ngenxa yalokhu, owesifazane ngamunye angagqoka umkhiqizo ukuze ukhululeke;
- izitayela eziningi ezahlukene, kuhlanganise nalabo abangakwazi ukufihla ezinye zeziphambeko zalesi sibalo futhi bagcizelele isithunzi sawo. Isibonelo, amantombazane anomabele amancane angawacabangela izibambo zokugeza nge- push-up bra;
- ikhono lokuthenga phezulu nangaphansi kwe-swimsuit ngokwehlukana.
I-Victoria's Secret Scents
I-perfume ekhanyayo neyidlalayo Victoria Imfihlo ayishiyi noma ubani ongenandaba. Ngokusho kwabathengisi be-brand, bafanelekile kakhulu amantombazane amancane, nokho, abesifazane abahle kakhulu asebekhulile nabo bavame ukuthola ukucabanga kwabo kubo. Amantombazane asebentisa laphunga lalo mshini, inothi kutsi ahluke ngephunga lekhazimulayo lemangalisako futsi lethakazelisayo, loko-ke, lokungakapheli isikhathi eside. Ngemva kwesikhashana lezi zindatshana zishintshwa yi-plume yezinzwa ezibangelwa ukuzwa okuthakazelisayo kuphela futhi zingaphikelela amahora amaningana.
Victoria Secret Bags
Izikhwama zomhlaba wonke futhi ezivulekile Imfihlo kaVictoria ibonakala ngokuklama okucacile futhi yaveza ukusebenza. Phakathi kwalezi zesekeli ezifanayo ezifanayo zihlangene zombili i-gizmos encane nehle kakhulu, nokugcina isitoreji, okwenzelwe ukuthwala inombolo enkulu yezinto ezidingekayo. Iqoqo iVictoria Sitrik 2017 ikakhulukazi izikhwama ezisebhishi ezisebenzayo, ezingathengwa ngentengo ebiza kakhulu.
Izambatho zangaphansi zikaVictoria's Secret
Ukuhlelwa kwezingubo zangaphansi zangaphansi kwalokhu kunzima kakhulu. Phakathi kwezinhlobonhlobo ezinhlobonhlobo, intombazane ngayinye izothatha kalula lokho akuthandayo, ngoba lapha kunikezwa izinguqulo zakudala zesilika, i-lace ne-satin, imikhiqizo engenamathele kanye nezinye izinto. I-Lingerie i-Victoria Secret iyinhle nenhle, yonke intokazi enhle ngaphakathi kwayo ingazizwa ikhululekile futhi ikhangeleka kobulili obuhlukile.
Umbukiso ngamunye weqoqo elisha lama-panties namabhande alo mshini omangalisayo kuyinjabulo yangempela yamantombazane nabesifazane, kanye nochwepheshe abadumile emhlabeni wonke. Izambatho zangaphansi, lapho i- VS izingelosi zihamba khona eduze kwe-catwalk, igcizelela izindondo ezikhangayo nomzimba womzimba wesifazane futhi yenza umnikazi wakhe angenakuphikiswa. Ngesikhathi esifanayo, imikhiqizo yalo mkhiqizo ayifani nhlobo emazingeni aphezulu, ngakho-ke ama fashionistas angakwazi ukuthenga isethi yama-lingerie okumnandi.
Izambatho ZaseVictoria Eziyimfihlo
Esikhathini sokwethenjelwa komkhiqizo kukhona nenani elikhulu lezembatho ezithakazelisayo nezikhangayo, ezifanele ukugqoka nsuku zonke kanye nemicimbi ehloniphekile. Ikakhulukazi phakathi kwenqwaba yezimpahla zikaVictoria Secret, ezivumela amantombazane amahle ukuba abonise zonke izintelezi zamanani abo kubantu abakuzungezile futhi abambe iqhaza labameleli bobulili obuhlukile.
Isembatho ngasinye seVictoria sikaMfihlo asikwazi ukugqoka kuphela i-fashionista enobunjwa obungenakulinganiswa, kodwa futhi nenkosikazi enamakhilogremu engeziwe. Ngenxa yobunqunu bokunqunywa, ama-shadow shades nezinto ezisetshenzisiwe, lezi zindlu zangasese ziyakwazi ukufihla ukwehluleka kwalesi silwane futhi zilethe isibalo esivumelwaneni esihle - i-hourglass - esiseduze ngangokunokwenzeka.
Izicathulo zeVictoria's Secret
Izicathulo ezithakazelisayo nezikhangayo ziyingxenye ebalulekile yesithombe somfashini. Abakhiqizi be-VS baye banakekela le ngxenye yesigqoko sezingubo samakhosi kanye - kunezinhlobonhlobo zezinhlobo ezihlukahlukene zezicathulo ekukhonjisweni komkhiqizo, okuhlukile kumklamo oqhakazile futhi wokuqala, okulula okungajwayelekile futhi intengo engabizi. Ngakho-ke, ngaphansi kwamandla we-VS lezi zicathulo ezilandelayo zikhiqizwa:
- amabhuzu kanye ne-boots-boots;
- iziphuzo eziphuthumayo ze-ugg;
- izinwele ezibomvu nama-moccasins;
- I-flip-flops i-Victoria's Secret, engaba nenhlabathi, ipulazi noma isiteji esiphakeme;
- izicathulo nezicathulo ezinekhala elivulekile noma elivaliwe;
- ama-espadrilles, ama-losers nama-flylet.