Ngaphezu kwekhulu leminyaka edlule eHerschel, enhliziyweni yaseCanada, umka-Annie kanye noPeter Alexander Cormac basungula ibhizinisi labo elincane - ukukhiqizwa kwezikhwama kanye nezikwesikhwama. Ngaphambi kwalokho, babehlala eScotland, lapho bebambe iqhaza ekukhiqizeni imiphongolo. Ibhizinisi lakhiwa ngokushesha, kodwa amaSpotsen angamanga ayefuna okungaphezulu. Ngokuhamba kwesikhathi, ukukhiqizwa kwanda, futhi ububanzi bugcwaliswa ngezingubo nezesekeli. Ngo-2009, ukuqhubeka nomsebenzi wogogo nomkhulu wabo, inkampani uHerschel Supply Co, baholwa abazukulu babo. Namuhla, isikhwama samadoda noma besifazane esivela ku-Herschel Supply Co singumfanekiso wesitayela nekhwalithi!
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Izesekeli ezithakazelisayo nsuku zonke
Ukukhetha i-backpack kufanele kuhanjiswe ngokucophelela, ngoba yakhelwe hhayi kuphela ukukhulula izandla zakho ezintweni ozidingayo emsebenzini, esikhungweni noma ngenkathi uhamba izinto. I-backpack, phakathi kwezinye izinto, igcizelela isitayela esikhethiwe sezingubo, ivumelanisa kahle isithombe futhi yenza uzizwe ukhululekile.
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Ngokuvamile, izikhwama ezigqoke ngemuva zihambisana nesithombe ngesitayela semidlalo , kodwa ama-backpacks aseHerschel angaphezulu. Yini eyenza lezi zesekeli ezenziwe eCanada zivame kangaka? Ukudala izigubhu, abaqambi bathatha njengesisekelo samasiko aseMelika, ngokuvumelana nemvelo, kanye nokuhlanganiswa kokusebenza nokubukeka okwesitayela, okuyisiqinisekiso sokuqala kanye nemikhiqizo engavamile. Imodeli ngayinye igcizelela imininingwane encane, eqinisweni eyenza izikhwama ze-Herschel eziyingqayizivele futhi zibonakala kalula. Namuhla, i-Herschel Supply Co inikeza izikhwama zokugqoka ukuze zihlonishwe imikhiqizo yayo, ezethulwa kulawa maqoqo alandelayo:
- I-studio (onobuhle be-laconic, okwethulwa kumnyama nomhlophe);
- I-Bad Hills Workshop (amamodeli avela esikhumba sangempela);
- Ama-Classics (amamodeli agqamile wezindwangu ezenziwe ngesikhumba).
I-backpack ye-Herschel Classic iyinhlanganisela yamasiko ahlolwe isikhathi kanye nobuchwepheshe obusha obuqhubekayo. Yonke imininingwane kucatshangwa ukuze wenze impilo yomnikazi wesikhwama ilula futhi ilula. Amamodeli avela kuleli qoqo ahlanganiswa ngokuphelele ngokusabalalisa izithombe zansuku zonke . Kodwa ethandwa kakhulu yi-model ye-backpack i-Herschel Supply Co Little America, engabizwa ngokuthi umthengisi umhlabeleli womkhiqizo. Lesi sakhiwo sakhiwe ngesisekelo sesikhwama sokuvuna esiphundu, esasiyingxenye ebalulekile yezinto zokuvakasha zezintaba. Ukuze udale lezi zikhwama, kusetshenziswa i-polyester ehlala njalo, futhi izingxenye zokusebenza nokufakwa kokuhlobisa kwenziwa nge-quality leather substitute.
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Esikhathini sangemuva ngasinye kukhona iphakethe elinesiqeshana-isiqeshana lapho ungathwala khona okhiye ngaphandle kokukhathazeka ngokuthi bayawa. Kukhona nezigaba ezisebenzayo zamathebhulethi, ama-laptops namanye amagajethi. Kule minyango phansi kuqiniswa. Ukuze ugqoke lezi zedijithali, izintambo zehlombe zenziwa kabanzi. Ngaphezu kwalokho, phambi kwamasaka okugqoka kukhona i-logo-applique yokuhlobisa. Ezimweni zezemidlalo, umenzi wanikeza igumbi lezicathulo. Kuyinto evumelana kakhulu namantombazane ahlale njalo ejimini noma ehamba ngezokuvakasha ezintabeni. I-Herschel Supply Co yaphumelela ekuxazululeni inkinga yenkathi yobudala ngokungahambi kahle kokugqoka izigumbane. Manje amabala amanzi emhlane asekudlule, ngoba iphaneli elingemuva lama-backpacks lakwa-Herschel lenziwe ngempahla eyi-mesh eyenza umoya omuhle kakhulu.
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