I-Kanye West isesha ngokuqhubekayo ukuzwakalisa ukuzwakalisa, ngakho-ke isinqumo sokuziqhenya ngokwengxenye yefenisha yomklami ayizange isimangaze umuntu! Abadayisi begatsha laseScandinavia le-IKEA ngokuhleka kwamahlaya bathatha umnikelo we-rapper futhi benza isikhangiso esihle kakhulu esihlokweni sokusebenzisana.
Ukukhulumisana kwe-Kanye West ku-BBC Radio One akukwenzanga nje kuphela inkampani ephumelelayo ye-PR yomkhiqizi wefenisha yaseScandinavia IKEA, kodwa futhi nokuzama ukufuna ukwazi ukuphila komlobi. U-Kanye uhlongoze ekukhulumeni kwakhe umqondo weprojekthi yesikhathi esizayo:
"Kumele sisebenze ndawonye!".
Ngentwasahlobo yalolu nyaka, u-rapper nomsebenzi webhizinisi ophumelelayo, bavakashela ihhovisi le-IKEA ekhishini laseSweden lase-Elmhult. Ngokwe-Kanye, umqondo we-minimalist we-brand uhlanganiswe ngokuphelele nemibono yentuthuko kanye nesingeniso emahostela abafundi namakholeji. Usomabhizinisi uyaqiniseka ukuthi ezingokoqobo nezaneleyo ifenisha yesigaba samanani IKEA ingawuthola izithameli ezinhle kakhulu.
Funda futhi- Lokhu kungabonakali: Kim Kardashian izikhathi ezingu-9 ezitholwe ngokukopisha izithombe zikaCher!
- U-Taylor Swift okokuqala ngqa eminyakeni emibili yanyatheliswa
- Umculi udonsa abalingiswa abadumile ngamakhathuni, futhi ngeke ususe amehlo abo!
Impi phakathi kwabaphathi be-PR ye-IKEA ne-Kanye West: ubani?
Abadayisi be-IKEA abazange baphambuke ekuxoxweni okukhathazayo futhi banquma impendulo enyantisayo, ngendlela yaseKhan West. Ekhasini elisemthethweni le-brand ku-Facebook, bafaka isithombe sephrojekthi ehlanganisiwe yokuklama - i-"Yeezy" emibhedeni engu-6. Amazwana adingeka ukunakwa okukhethekile -
"Hey, Kanye, siyojabula ukubona ukuthi ungacabangani ngathi. Singakwenza udume! ".
Umqondo wokusayina okuthunyelwe akuyona ingozi, amacebo we-IKEA kuvidiyo yezingoma ezidumile. Uma othile ekhohliwe, khona-ke kwakubonakala sengathi uhamba no-Rihanna, Kim Kardashian, Taylor Swift, Caitlin Jenner, uDonald Trump kanye nezinye izinto ezilinganayo. Ngesinye isikhathi, ividiyo ivusa inkohlakalo enkulu ngenxa yegama elithi "Ngenze le nhlanzi idumile!" Yengezwe ku-Taylor Swift, eyasetshenziswa ama-PR ochwepheshe be-IKEA e-Australia.
Nakuba kungaziwa ukuthi umculi, owaziwa ngokuzikhandla kwakhe, wasabela kanjani, kodwa bayaqiniseka ukuthi impendulo izobe ikhanya kakhulu!